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The Original Bralette


Product Description

The Bralette by Sassybax is the original "no back fat bra" created in 2004 by Amanda Kennedy. Her invention became an overnight sensation when it was on Good Morning America, The Today Show, The Big Idea with Donny Deutsch and one of Oprah's Favorite Things in 2005. 

In addition eliminating back fat, the bra became known as the most comfortable bra in the world. Soft and yummy saeamless microfiber, knit on an Italian knitting machine, it has no seams or hardware. We suggest you STEP INTO IT LIKE A BATHING SUIT.  It offers support for up to a DD cup. The cup goes up with the size of the bra so consult the size chart on the product page (it's to the right side of the page).

Since becoming a new catagory of bra, it has often been immitated but never duplicated. But don't be fooled. There is none like ours.

We like to think of it as genius because before Sassybax, there was no alternative to the traditional bra.

  • No Underwires
  • No Seams
  • No clips, hooks, eyes or anything to chafe (Step into your Sassybax like a bathing suit)
  • Stretchy self adjusting straps
  • Wider strap for comfort
  • High under the arms to tuck in the jigly bits
  • Use for many post surgical applications*
  • High underarm cut also helpful for lymphodema *


This bra is sold in doctor's offices, plastic and reconstructive surgeons offices accross the country for post *surgical healing and support. It became so popular in fact, we created the Celebrate Life Bra which has an integrated pocket to accomodate our customers who wanted that option. 

*As with any of our products used for medical reasons, ask your doctor if this bra is right for you.

Product Videos

Sassybax - The BIG Idea with Donny Deutsch - Eliminate Bra Lines ()
  • Sassybax - The BIG Idea with Donny Deutsch - Eliminate Bra Lines

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Product Reviews

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Showing reviews 1-10 of 14 | Next

  1. Best bra I've ever had 5 Star Review

    Posted by on 18th Mar 2015

    Fits perfectly with all the support I need. I have been wearing these bras for over two years now and would highly recommend them.

    Amanda's Response:
    Thank you! I am happy to hear that you are pleased with our product. :)

  2. literally saved me, when I fractured my shoulder in 27 places 5 Star Review

    Posted by on 2nd Feb 2015

    There are not enough good things to say about this product. I have used the sassybax bralette for years....The true test came when I tripped in Del Mar and literally had 27 fractures to my shoulder and a broken arm. This was October 2013. After months without the ability to put a bra on, I was able to put the brallette on with one arm. It was challenging but it worked. So, yes this bra was, and is my go to bra....Thank goodness I can now use 1 1/2 arms to slide it on.

    Dear Dr. Denyer,
    I am so happy we could be of assistance at such difficult time of your life. We hear stories like yours often and there is nothing that makes me more satisfied with my work than to know my products provide more than just comfort and help to look better. They are therapeutic.

    All the best for your continued recovery,
    Amanda Kennedy

  3. The BEST 5 Star Review

    Posted by on 5th Jan 2015

    The ONLY bra I like, I have tried many!

    Amanda's note:
    Emma, if you read this, I answered your email for a return authorization for the racerback on Dec. 24th and I forwarded it today 1/6/15. Please see your emails. Thanks!

  4. Finally one that fits 5 Star Review

    Posted by on 15th Nov 2014

    I am a breast cancer survivor and have spent an amazing amount of money trying to find a bra that is not uncomfortable. I finally found it!!!
    Thank you so much

  5. Best Bra Ever!!! 5 Star Review

    Posted by on 22nd Oct 2014

    I have been wearing this bra since I first heard of it 9 years ago. I still have the original one I purchased - a little stretched out but ok for lounging around the house. Sassybax despite the $60 price tag has saved me so much $$ previously wasted on ill-fitting, uncomfortable bras...... just bought 2 more in the last few months I am set for years to come!!!! Love the Sassybax Bralette!!! Please never change it!!

  6. OMG 5 Star Review

    Posted by on 25th Aug 2014

    For the majority of my 68 years I have refused to wear a bra. To confining and uncomfortable. So imagine my surprise when I bought my first sassybax. Now I wear a bra that I can easily wear all day. I have 3 or more in all 3 colors. Thank you Amanda
    Thanks for your kind words. I am so happy to make you more comfortable. That's what we are all about at Sassybax. XO Amanda Kennedy Founder

  7. My all time favorite bra!! 5 Star Review

    Posted by on 3rd Aug 2014

    A friend told me about Sassybax, I ordered one and couldn't believe how wonderful it was! No back fat, high enough on the sides to completely hold me up the seamless bra is fantastic! I now have my favorite bra, I never have to shop around for another bra!!

    Amanda Kennedy's Response

    Thank you Pat for your review. We are excited to hear how happy you are. We know that no bra is for everyone but we are thrilled when we can make someone as happy as we have you! Please thank your friend for telling you about us. That's a friend that is watching your back!

  8. SOOOO Comfy!!!! 5 Star Review

    Posted by on 23rd Jun 2014

    I love love love this bra. So comfortable and surprisingly supportive. I am a DD and never thought I'd be able to wear a bra like this. :):):)

  9. Can't live with out the Sassybax Bralette! 5 Star Review

    Posted by on 15th Apr 2014

    This is so comforting to put on after a day of wearing the underwire bra I need to use in public. But when I sleep and get comfy at home this gives me the most support and comfort.

    Please do not discontinue this bralette.

  10. Bralette 5 Star Review

    Posted by on 12th Dec 2013

    I had to have a biopsy recently and bought the Bralette hoping that it would prove to be comfortable to wear while the place healed.
    Not only was it comfortable as I healed but I have continued to use it as my go-to bra! I just love how it feels. I'm certain to buy more.

Showing reviews 1-10 of 14 | Next

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